Olympic curler Georgina Wheatcroft and Kelly Milroy of Westbank, BC.. Click image to enlarge

Vancouver, British Columbia – The 100,000th British Columbia 2010 Winter Games license plate has been sold, just over a year since the introduction and sale of the first one. The milestone plate was purchased by Kelly Milroy of Westbank.

Westbank received his plate in a special ceremony from Olympic medalist Georgina Wheatcroft and Chris Gibson, Regional Manager, Sales and Marketing of the Insurance Corporation of British Columbia (ICBC).

Approximately 64,000 plates have been sold in the Lower Mainland and Fraser Valley, 13,000 on Vancouver Island, 16,000 in the Southern Interior, and 7,000 sold in Northern B.C.

“It’s a personal commitment of support for the 2010 Games when a British Columbian buys and proudly drives with a 2010 plate, so selling 100,000 plates is a real milestone,” said Dave Cobb, Executive Vice-President of Revenue, Marketing and Communications at VANOC, the Vancouver Organizing Committee for the Games. “It’s also a very tangible sign that excitement is continuing to build throughout the province. Congratulations to ICBC and we hope British Columbians will continue to support this program, which will help us stage games the whole province and all of Canada will be proud of.”

The plates can be purchased at local Autoplan broker offices for an initial fee of $35 and an annual renewal fee of $25. Net proceeds support the Vancouver 2010 Olympic and Paralympic Winter Games and the Canadian Olympic Team. For more information, visit www.icbc.com.