Vancouver, British Columbia – Volkswagen has confirmed that it will offer hybrid powertrain technology in Canada, under its new BlueMotionTechnologies brand. The company unveiled the new brand at the Vancouver International Auto Show.

“Despite a difficult economic climate, Volkswagen is well positioned with its lineup of fuel-efficient vehicles to weather the current storm and prosper in the future,” said John White, president and CEO of Volkswagen Group Canada. “As such, Volkswagen has set out to become one of the world’s greenest automakers.”

Some of the company’s BlueMotionTechnologies already offered include direct-injection engines, dual-clutch gearboxes, and clean diesel engines. The new TDI Clean Diesel meets the most stringent emissions standards in North America and won the 2009 Green Car of the Year award from the Green Car Journal during the Los Angeles Auto Show.

Upcoming BlueMotionTechnologies will include start-stop engine idling, brake energy recuperation, clean diesel engines offered in future models such as the 2010 Golf, and the company’s first gasoline-electric hybrid, which it said it will bring to Canada in the near future.