May 3, 2004

Former Chrysler employee reveals auto industry secrets in new book

Midvale, Utah - In his new book, "Common Sense Not Required: Idiots Designing Cars and Hybrid Vehicles - My Career with Chrysler", author Evan Boberg dispels the myths surrounding the automobile industry and the employees who work there.

"With very few exceptions, books about the automobile industry are written by members of the press and by high level executives. The car companies hide the problems and embarrassments from the press … and the executives are self-aggrandizing. Though these stories are most often very interesting, they do not tell the whole truth. As a low-level engineer, I was a true insider," says Boberg.

In Common Sense Not Required, Boberg uses humour to expose some of the less intelligent moves made behind the walls of Chrysler. He sets up several "Common Sense Principles" and illustrates with anecdotes from his 12 years at the corporation how these principles were ignored, resulting in increased costs to the corporation.

Boberg began his career with Chrysler in 1986 in the American Motors Engineer in Training program. He later moved to a team that created the early design of the 1997 Jeep Wrangler and the 1999 Grand Cherokee. He spent his last three years with the Chrysler research group, Liberty, where he developed computer simulation of hybrid electric cars for the corporation. He is named on four patents for hybrid technology and on four other patents. Common Sense Not Required is his first book.

For more information, visit www.authorhouse.com.

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